Trade Promotions Strategies

Sinead has over twenty years’ experience working directly with companies to plan and implement their export sales plans.

She has worked as an export promotion advisor (in the US) and more recently as country manager (in France) for the Irish government agency Enterprise Ireland.

Has first-hand experience of advising companies, in a range of diverse sectors, on their market entry plans and successfully securing buyer introductions and export sales contracts for companies in international markets.

Sinead has an extensive track record in planning and delivering export promotion events including Presidential and Ministerial-led trade missions on behalf of the Irish government.

Sinead presently works for Governments, business leaders and entrepreneurs tasked with re-inventing their strategies and operations, bringing together the ideas, the resources and the talent necessary to materialise actual growth.

She has a B.A in International Marketing and Languages from Dublin City University (DCU) and along with English, is fluent in both French and Spanish.